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Take a look at Mazda‘s new logo. For the first time in almost three decades, the Japanese automaker has decided to change its identity: the three-dimensional logo gives way to a two-dimensional one, executed in a minimalist style and with sharper angles. At the same time, it is still the same recognizable oval, in which the letter “M” is inscribed, reminiscent of the wings of a seagull. The official presentation of the new design will take place on January 30 – on this day Mazda celebrates its 105th anniversary.
When Mazda officially presents the new identity, it will join the list of brands that have switched to two-dimensional minimalism. Among them are Volkswagen, Audi, MINI and BMW, Volvo, Lotus, Citroen, Renault, Nissan, Ford, Buick, Lancia, Lamborghini, Aston Martin, Geely, and most recently Jaguar.
