Dodge is taking a giant step forward on the performance brand’s road to an electrified future, revealing the Dodge Charger Daytona SRT, a perception-shattering concept that reimagines what a battery electric vehicle (BEV) can be. The Dodge Charger Daytona SRT Concept offers a glimpse at the brand’s electric future through a vehicle (rent a car Baku) that drives like a Dodge, looks like a Dodge and sounds like Dodge.
The two-door Dodge Charger Daytona SRT Concept was unveiled at the 2022 M1 Concourse in Pontiac, Michigan, during the third day of the three-day Dodge Speed Week event series, which featured announcements and reveals of Dodge performance products.
The Dodge Charger Daytona SRT Concept muscles aside the boring BEV paradigm and replaces it with an electrified vehicle unlike any on the road today. A new propulsion system drives the Charger Daytona SRT Concept with performance that exceeds the Dodge brand’s famed SRT Hellcat engine, accompanied by an industry-first BEV exhaust sound.
The concept’s modern exterior styling incorporates subtle Dodge heritage cues while also exceeding aerodynamic targets. Interior design elements connect to create a driver-centric, immersive experience through sounds, displays and lighting features that change inside and out at the push of a button.
Core to the Dodge Charger Daytona SRT Concept are three game-changing, patent-pending features that will rewrite the rules of the BEV segment:
- R-Wing: A unique aerodynamic pass-through design feature that connects the concept with its iconic Dodge Daytona namesake
- Fratzonic Chambered Exhaust: Industry-first BEV exhaust, can reach 126 dB, making it as loud as a Hellcat-powered Dodge
- eRupt: Multi-speed transmission with an electro-mechanical shifting experience that’s pure Dodge
“The Dodge Charger Daytona SRT Concept exists because performance made us do it,” said Tim Kuniskis, Dodge Brand Chief Executive Officer – Stellantis. “Dodge is about muscle, attitude and performance, and the brand carries that chip on its shoulder and into the BEV segment through a concept loaded with patents, innovations, and performance features that embody the electrified muscle of tomorrow. The Charger Daytona SRT Concept can do more than run the car show circuit; it can run a blazing quarter-mile. And when it comes to product cycles, it outruns Darwin. Charger Daytona does more than define where Dodge is headed, it will redefine American muscle in the process.
“One day ago, the brand’s first-ever electrified performance vehicle was unveiled, the all-new 2023 Dodge Hornet. Today, we revealed a peek at our eMuscle future with the Dodge Charger Daytona SRT Concept. When we said it was going to be an electric summer for Dodge, we meant it.”